Floris have launched a new 007 fragrance, created in celebration of 60 years of the James Bond film franchise.
The exclusive No. 007 fragrance draws inspiration from the effortless style and substance of James Bond which has entertained audiences for generations.
“We are delighted to collaborate with EON Productions to create a fragrance that celebrates 60 years of James Bond films,” said Perfume Director Edward Bodenham. “The perfumery team here at Floris have been inspired by this exciting project and felt it was important to reflect on what the James Bond films mean to so many people, and how much they have greatly entertained our lives over the years.”
Having stood in the heart of Jermyn Street for nearly 300 years, Floris are the standard bearers of perfumery expertise in London. Their rich history of creating the perfect scents for every occasion as family perfumers dates back to 1730 and is to be continued with 007.
No. 007 fragrance is a rich and spicy fragrance with amber at its base, this captivating scent is a blend of refreshing citrus and juniper notes set against a subtly smoky accord with flashes of spicy dianthus carnation and an aromatic heart created by a fusion of rose, lavender, rosemary and geranium, underscored by the reassuring warmth of sandalwood, oakmoss and musk.
The Dr. No dots inspired the team at Floris for No. 007’s packaging design in the 60th anniversary year. This iconic design helps to complete the look on the packaging with a visual which all James Bond fans will be able to identify.